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πŸ—ž Course Creators Weekly #29 πŸ—“ January 11th, 2021 - How one creator made $1,332,400 across 6 revenue streams

This week, we have a fantastic Twitter thread from Ryan Gum, about Ali Abdaal's business as a creator and his journey to $1.3M in revenue. I also share with you a post from Ali himself on quality vs. quantity, and finally we have an article to help you decide how much content is too long, or too short! πŸ€”

How one creator made $1,332,400 across 6 revenue streams How one creator made $1,332,400 across 6 revenue streams
🐦 Twitter ThreadΒ Β +Β Β πŸ“Ή Video πŸ₯— Mixed Salad

How one creator made $1,332,400 across 6 revenue streams

This is a Twitter thread from Ryan Gum, in which he summarises a video Ali Abdaal posted to his YouTube channel, sharing his story and earnings for 2020.

Ryan's breakdown is fantastic, you should absolutely check it out! I also recommend watching Ali's full video on YouTube.

Here are my key takeaways (trying to not butcher Ryan's already superb summary):

  • πŸš΄πŸ»β€β™€οΈ
    It can take years of consistency and perseverance to build a sizeable audience
  • 🎲
    You need luck too, but when you're consistent, all you need is one viral blip
  • 🎩
    Consider your unique position/skills, and how you might leverage that to help others
  • πŸ’πŸΌ
    Give before you askβ€”earn the privilege and trust to charge for your content
  • πŸ“¦
    "Find a product for your audience, not an audience for your product."
  • πŸ’°
    Create multiple tiersβ€”some people will pay a premium price for a premium experience
  • πŸ“’
    Double down on your best marketing channel, even if you have multiple
  • 🎑
    Consider how you might diversify your income beyond just courses

Again, be sure to check out Ryan's Twitter thread or Ali's video on YouTube.

Ryan Gum via Twitter
Quantity over Quality Quantity over Quality
✏️ Article 🧠 Mindset

Quantity over Quality

It's a pretty short (but powerful) post from Ali Abdaal's own weekly newsletter:

  • πŸ’―
    Quality comes from repetitive practice, not from endless refinement
  • πŸ’¨
    Your first attempts (note: plural) will suckβ€”get them over with, quickly
  • πŸ™ˆ
    If you haven't created a course yet, just do itβ€”make sure it sucks when you publish it
  • πŸ‘Œ
    If you have created a course, create another (or a new version) that's marginally better
Is your content too long? Not long enough? Is your content too long? Not long enough?
✏️ Article ✍️ Content

Is your content too long? Not long enough?

  • πŸ’Ό
    Remember that words have a job, and…
  • πŸ“œ
    Your content is only too long if the extra words get in the way of that job
  • 🧠
    Focus on the reader, the information they need, and the knowledge you must convey

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Hey, I'm Merott πŸ‘‹πŸ»

I'm an indie maker and freelance web developer from London.

I'm building my own business, because I'm terrible at following other people, and because I want my work to matter. I hope it will, to you and to your students.

Making progress, slowly and steadily, I'm also documenting and tweeting my journey every Monday @merott .

Thanks for visiting!