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πŸ—ž Course Creators Weekly #3 πŸ—“ July 13th, 2020 - Refactoring UI: Concept to Launch

This week my favourite is a podcast interview with Adam Wathan and Steve Schoger discussing their book/video course called Refactoring UI, which was a massive success. The interview is over an hour long, but well worth listening to, if you ask me!

Enjoy the read/listen! πŸ™‚

The Art of Product: 70: Refactoring UI: Concept to Launch
πŸŽ™ Podcast πŸ₯— Mixed Salad

The Art of Product: 70: Refactoring UI: Concept to Launch

Adam Wathan and Steve Schoger discuss Refactoring UI, books, and online courses

  • πŸ“£
    Audience first
  • πŸ’πŸ»β€β™‚οΈ
    To build an audience, be genuinely helpful
  • πŸ’‘
    Looking for an idea? Find a frustrating problem
  • 🎁 Share your best content freely (🚫
    no "lead magnets")
  • πŸ“˜
    Want to write a book? Maybe position it as a course
  • 🀬
    There'll always be people who complainβ€”accept that
  • πŸ’°
    Pre-launch, discount higher tiers more
  • ⬇️
    Lower your expectations for your first launch
  • 🚫
    A landing page is not necessarily validation
artofproductpodcast.com
How to outline your online course
πŸ“Ή Video ✍️ Designing Content

How to outline your online course

This is a short, 12-minute video.

  • πŸšΆπŸΏβ€β™€οΈ
    Walk backwards
  • 🎯
    Define student outcomes (use ACTION verbs)
  • ✍️
    Map topics/lessons to outcomes
  • β˜‘οΈ
    Design assignments/tasks specific to outcomes
janelleallen.com
10 Steps To Creating A Wildly Successful Online Course
✏️ Article πŸ₯— Mixed Salad

10 Steps To Creating A Wildly Successful Online Course

  • πŸ’™
    Pick a topic you love + good at + experienced in
  • πŸ’°
    Ensure there is demand + competition
  • 🎯
    Set clear outcomes to attract ONLY the RIGHT students
  • πŸ“š
    Gather content based on learning outcomes
  • ✏️
    Group content + outline structure
  • πŸ“¦
    Decide content format + student experience
  • πŸ“Ή
    Record/edit your lessons
  • 🌐
    Choose where/how to host
  • πŸ’²
    Price your course (I'd say sooner)
  • πŸš€
    Launch + forever marketing (again, I think this must be sooner + prelaunch sales)
sarahcordiner.com

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Hey, I'm Merott πŸ‘‹πŸ»

I'm an indie maker and freelance web developer from London.

I'm building my own business, because I'm terrible at following other people, and because I want my work to matter. I hope it will, to you and to your students.

Making progress, slowly and steadily, I'm also documenting and tweeting my journey every Monday @merott .

Thanks for visiting!

Merott