Course Creators Weekly 📧
3 articles, videos or podcasts with hours of insights from top creators, packed into a concise, digestible format, to help you build transformational courses! 🚀
CCW is no longer published, but you can check out the past editions—see what you can dig up!
Read past editions
What people say ❤️
Course Creators Weekly has become a must-read for me. Merott is doing a phenomenal job finding the most insightful content for course creators and distilling the core takeaways. I can highly recommend it.
Copywriter & Online Course SpecialistMerott distills hours of videos into the key insights, with bite-sized, easy to digest summaries, helping me keep a pulse on the latest trends in online education.
Growth at TeachableI love CCW for its well-designed, well-curated content and sharp insights on course creation. Merott condenses learnings from expert practitioners, making CCW the go-to resource for course creators.
Writer, The Examined Life NewsletterCourse Creators Weekly has been a huge help for building my course, MyMBA. Merott brings together the best content about creating online courses and organizes it into an actionable, easy to digest format.
Founder, MyMBACourse Creators Weekly is my go-to source for course news and inspiration! Merott does a great job curating the most relevant content, together with a straightforward and concise style. And, his emoji game is an art of its own!
European University College AssociationLoving the formatting of your newsletter, dude! Keep up the good work 👏👏👏
UN-boring business coach, Wandering Aimfully
Read 'em first 👀
Writing Well with Julian Shapiro- Writing Well
Edition # 74
Viral Writing 101 with Shaan Puri- Viral Writing 101 with Shaan Puri, Dickie Bush & Nicolas Cole
- How to run a cohort-based course
- How to outline your online course
Edition # 73
Earning $40k Per Month as a Creator- Marie Poulin [Inconsistency] – Earning $40,000 per month as a course creator | Creative Elements #78
- Activating Prior Knowledge
- Hiten Shah on Choosing the Right Value Proposition
Edition # 72
Creating accessible courses- SPI 515: How to Create Accessible Content
- Why You Need These Two Groups to Power Group Learning
- Pre-Launch Workflow: Everything I Do the Week Before I Launch!
Edition # 71
10 Gold Standards Of Premier CBCs- 10 Gold Standards Of Premier Cohort-Based Learning: How To Level Up Your Course Like Write of Passage
- Growing Your Audience - Anthony Pompliano & David Perell
- How to accidentally build an online workshop as slowly as possible
Edition # 70
From Beach Volleyball to Online Courses- Games (or what Beach Volleyball has to teach us about online courses)
- Thanks, Josh! 😊
- How to Create an Online Course (Starting from ZERO)
- How to Validate Your Online Course Idea with Your Target Audience
Edition # 69
How To Build An Audience Without Being An Expert- Nathan Barry on How To Build An Audience Without Being An Expert
- In Online Ed, Content Is No Longer King—Cohorts Are
- The Importance of Happy Customers
Edition # 68
The CBC Tech Stack- The Tech Stack Powering Ship 30 for 30
- The Future of Online Education | Gagan Biyani | Pomp Podcast #604
- Robin Waite on Pricing, Productizing, and Positioning
Edition # 67
Actionable Marketing for Your Course- How to Market Your Online Course with These 10 Extremely Actionable Tactics
- Building Cohort-Based Courses
- How to stoke motivation in learning
Edition # 66
Hosting Better Live Workshops- Step-By-Step Guide to Hosting Better Live Workshops
- Marie Schacht on Building AltMBA
- How to run a cohort-based course
Edition # 65
Dickie Bush on Feedback Loops- Dickie Bush on Feedback Loops
- Course Mechanics Canvas: 12 Levers to Achieve Course-Market Fit
- Khe Hy on Market Validation and Teaching
- Build a Community Business (BACB)
Edition # 64- How to Price Your Info Product
- How to Price Your Info Product (For Reach and Revenue)
- Why You Need Two Kinds of Groups to Power Group Learning
- 3 Steps to Repurposing Your Content for Every Channel
Edition # 63 
Taking a break- The State Change Method: How to deliver engaging live lectures on Zoom
- Storytelling if You're Not Good at Storytelling
- Full Recap: How we launched Minimum Viable Video for the first time
Edition # 62
The Golden Rule of Building an Audience- Play the long game (+ the golden rule)
- The One Proven Copywriting Formula You Need
- You don't need a giant email list for a successful launch
Edition # 61
Get Your Ideas to Actually Spread- How to Get Your Ideas to Actually Spread with Jeff Goins
- Want to create an online course? Start with a service business
- How to find your tribe on Twitter
- Disco Accelerator 🚀
Edition # 60
Gamified Learning w/ Ana Lorena Fabrega- Gamified Learning w/ Ana Lorena Fabrega
- Give Away 99% For Free. Monetize The Last 1%
- The recap email: keeping students on track in your CBC
Edition # 59
The future of online education w/ Gagan Biyani- The Future of Online Education | Gagan Biyani | Pomp Podcast #604
- Divided by timezones, united by pixels, and built with love: The age of cohorts in the cloud
- The Science of Storytelling
Edition # 58- Building a Viral Cohort-based Course
- Dickie Bush (Ship30for30) on Building a Viral Cohort-based Course from Twitter
- Tim Ferriss Changed My Life with Literally One Question
- OWC: Open World Courses
Edition # 57 
How to stand the f*** out- How to stand the f*** out
- A process for finding your niche
- Course completion rates are bullsh*t
Edition # 56
True gamification in learning- Gamification vs. Pointsification
- The biggest mistakes brand new course creators make, and what to do instead
- Cohort-Based Courses Are Too Much
Edition # 55
Don't skip the ending- How to Close Well
- How to use Twitter to build your email list
- How long should your course be?
Edition # 54
How to create more engaging workshops- Tips for Creating More Engaging Workshops
- 11 Tips for Creating a Next-Level Online Learning Experience
- Niche Down!" easier said than done?
Edition # 53
What the hell is a niche?- What the hell is a niche?
- In Online Ed, Content Is No Longer King—Cohorts Are
- How to accidentally build an online workshop as slowly as possible
Edition # 52
Stop waiting for the ripe idea- Stop Waiting for the Ripe Idea
- Pre-Launch Workflow: Everything I Do the Week Before I Launch!
- The 8 Biggest Improvements in Building a Second Brain 12
Edition # 51
Build your first course- Lauren's top 4 tips for starting an online course
- How to Pre-Sell Your Online Course
- How to generate leads with a free email course
Edition # 50
Minimum Viable Courses, DIAPERS, and Twitter- MVC: Minimum Viable Course
- How to Create an Online Coaching Program
- How to build an audience on Twitter (with Sahil Bloom)
Edition # 49
First principles, pillars, and brain dumps- How I created the curriculum for On Deck Course Creators
- Wes Kao from Maven on making online courses more accessible
- Marie Schacht on Building AltMBA
Edition # 48
Passive income is bullsh*t- The myth of passive income in Real Estate, eBooks, and Digital Courses
- Julia Saxena on Building Her First Cohort-based Course
- How To Get Noticed Online (& What Jumping Out Of A Plane Has To Do With Entrepreneurship)
Edition # 47
Stand out with spiky points of view- Spiky point of view: Let’s get a little controversial
- This is why you don’t feel inspired
- 100 True Fans
Edition # 46
Launching a new course- Full Recap: How we launched Minimum Viable Video for the first time
- Thomas Frank on Building an Audience by Delivering Insane Value
- How to request the perfect Landing Page testimonial from a customer
Edition # 45
Everyone has an online course in them- Every Indie Hacker Has an Online Course in Them with Andrew Barry, Marie Poulin, and Ali Abdaal
- Learning first, community second
- How I craft a narrative flow for my online course
Edition # 44- A framework for Course-Market fit
- Course Mechanics Canvas: 12 Levers to Achieve Course-Market Fit
- Khe Hy on Market Validation and Teaching
- What tools do you need to run a CBC?
Edition # 43 
Activating Prior Knowledge- Activating Prior Knowledge
- 12 Toxic Mindsets To Avoid as a Business Owner & How To Fix Them
- 5 Insights From Taking A Live Cohort-Based Course
Edition # 42
How to design a transformational curriculum- How to design a transformational curriculum
- How to Price Your Info Product (For Reach and Revenue)
- Udemy’s Gagan Biyani shares the future of online learning: Cohort-Based Courses (CBC)
- The Savvy Course Creator Checklist
Edition # 41- How to stoke motivation in learning
- How to stoke motivation in learning
- All Things Cohort-Based Courses
- Finding an Audience for Your Side Business
Edition # 40 
How to Create Your Online Course- How to Validate Your Online Course Idea with Your Target Audience
- How to Create Your Online Course
- How to Package Your Online Course
Edition # 39
Pricing, Productizing, and Positioning- Robin Waite on Pricing, Productizing, and Positioning
- The Future of Education is Community: The Rise of Cohort-Based Courses
- The Super Specific How: How to make your cohort-based course more rigorous
Edition # 38
How long should your course be?- How long should your course be?
- 3 things you need for a transformational online course
- 5 Passive Income Mistakes Everyone Makes (But You Don't Have To)
Edition # 37- The Rise of Cohort-based Courses
- The Rise of Cohort-based Courses w/ Billy Broas
- 6+1 reasons for making your online course application-only
- Persevering When Your Course Gets Tough
Edition # 36 
How to run a cohort-based course- How to run a cohort-based course
- How to Design Transformational Group Learning
- The pros and cons of cohort-based online courses
Edition # 35
You Need Two Groups to Power Group Learning- Why You Need These Two Groups to Power Group Learning
- How to INSTANTLY Gain Attention Online
- How to create when you're not an expert
Edition # 34- Why course completion rates are the wrong metric
- Why course completion rates are the wrong metric
- How To Create a Successful Online Course
- The State Change Method: How to deliver engaging live lectures on Zoom
Edition # 33 - Building Cohort-Based Courses
- Building Cohort-Based Courses
- How to create a transformational online course
- How to Design an Online Course with a 96% Completion Rate
Edition # 32 - Building an audience for a 5-figure launch
- How I Built an Audience for a 5-Figure Launch
- The currency of education is transformation
- Behind the scenes of creating, launching and marketing an online program
Edition # 31 - What Does "Adding Value" Really Mean
- What Does "Adding Value" Really Mean?
- Parity Purchasing Power
- What Online Course Platform I'm Moving To
Edition # 30 
How one creator made $1,332,400 across 6 revenue streams- How one creator made $1,332,400 across 6 revenue streams
- Quantity over Quality
- Is your content too long? Not long enough?
Edition # 29
Failed Businesses, Regrets, and Lessons Learnt- It Has Happened More than You Know (Business Failures)
- How to Amplify Your Content Marketing
- Online Marketing Tips w/ Seth Godin: Free Ideas Spread
Edition # 28
Why Finding Your Niche Is Just Plain Bad Advice- Why Finding Your Niche Is Just Plain Bad Advice
- How to Validate Your Online Course Idea and Pre-sell With a Rapid Validation Webinar
- Pivot Your Messaging: The Ultimate Checklist for Troubleshooting When Conversions Are Down
Edition # 27
Storytelling if You're Not Good at Storytelling- Storytelling if You're Not Good at Storytelling
- 3 Steps to Successfully Launch An Online Course Without the Overwhelm!
- The Boring (and Vastly Underrated) Art of Planning
Edition # 26
How to Edit Videos FASTER- How to Edit Videos FASTER — 10 Tips from 10 Years Spent Editing
- Content Made Easy: How To Organize Your Launch Content, Make $$$, and Never Run Out
- How to Know When it's Okay to Start Selling
Edition # 25
How Wes Bos Teaches 100,000 Programmers as a One-Man Operation- How Wes Bos Teaches 100,000 Programmers as a One-Man Operation
- TPC: Memorize this Acronym if You Want to Grow Your Email List
- Is there an elephant in your course?
Edition # 24
Selling Online is Getting Harder- Selling Online is Getting Harder (Here's Why)
- Avoid This Common Pricing Mistake for Online Courses and Coaching Services
- The Most Important Things to Build a Personal Brand
Edition # 23- ONE Launch a Year, Only 30 Seats, And a Huge Waiting List
- Success with ONE Launch a Year, Only 30 Seats, And a Huge Waiting List
- How To Craft Magnetic Learning Outcomes
- How to Structure Your Online Course for Success
Edition # 22 - Choosing the Right Value Proposition
- Hiten Shah on Choosing the Right Value Proposition
- How to Build a (NO-FAIL) Personal Brand
- The Importance of Happy Customers
Edition # 21 
How To Deal With Self-Doubt and Imposter Syndrome- How To Deal With Self-Doubt and Imposter Syndrome
- Your Journey is Your Journey - Justin Jackson and Janelle Allen
- How to Create Marketing Materials For Your Digital Course
Edition # 20
How to Niche Down and CRUSH Your Competition- How to Niche Down and CRUSH Your Competition
- A Simple Pricing Strategy for Online Courses
- Top 10 Fears About Creating Your First Online Course
Edition # 19
Creating Content that Stands Out- Barrett Brooks: How to Create Content that Stands Out
- How to Sell an Online Course (PART 2)
- How to Get Your Social Network Posts Seen
Edition # 18- How to Sell an Online Course
- How to Sell an Online Course (PRO TIPS)
- Segmentation for Course Creators
- Three Lessons Online Teachers Should Learn from CS50
Edition # 17 - Filming an Online Course (Behind the Scenes)
- Filming an Online Course (Behind the Scenes)
- The ULTIMATE Home Video Studio for Live Streaming
- Mastering Javascript (Tyler McGinnis)
Edition # 16 
3 reasons why online courses fail- 3 reasons why online courses fail (and how to avoid ‘em)
- What I learned about creating personalized courses while studying Spanish in Colombia
- Video Storytelling
Edition # 15
How to Add MASSIVE VALUE to your Online Course- How to Add MASSIVE VALUE to your Online Course
- How to Build a Credible, Personal Brand From Zero
- 10 Reasons Why You Should Create An Online Course
Edition # 14
How to Create an Online Course- How to Create an Online Course (Starting from ZERO)
- 10 Ways to Get Your Students to the Finish Line
- The #1 mistake most course creators make
Edition # 13- The Future of Online Business
- The Future of Online Business
- 3 Things You Can Do to Validate Your Course Idea
- How to overcome the fear of putting yourself out there
Edition # 12 
How to Stand Out With Video- Use the LACEY Framework for Every Video You Make
- To drip or not to drip?
- Teach And Grow Rich
Edition # 11
How to Keep Going (When You Don't Want To)- How to Keep Going (When You Don't Want To)
- Four Ways to Make Personalized, Adaptive Online Courses
- How to Set Your Course Apart
Edition # 10- How To Create And Sell Online Courses
- How To Create And Sell Online Courses
- 5 Keys to a Successful Online Course
- Selling Online Courses: How To Write To Sell
Edition # 9 
Why You Should Pilot Test Your Course- Why You Should Pilot Test Your Course Before Production
- 3 Steps to Repurposing Your Content for Every Channel
- How to Promote Yourself Without Sounding like a Jerk
Edition # 8
Lead Magnet Ideas that ACTUALLY WORK- Lead Magnet Ideas that ACTUALLY WORK
- 7 Key Takeaways from Teaching a Group Program
- 70% Content, 30% Sales (My formula to keep readers)
Edition # 7
3 Lessons I Learned Building a Personal Investing Course in 60 Days- 3 Lessons I Learned Building a Personal Investing Course in 60 Days
- Anxiety, mailmen and cat butts
- Selling Online Courses: How To Make Your Marketing Relevant
Edition # 6
The Genius of @pjrvs's $200k/year Sales Funnel- The Genius of @pjrvs's $200k/year Sales Funnel
- Stop Hating Sales and Start Loving Selling Your Courses
- The Five Levels of Awareness and Your Online Course
Edition # 5
Building & Growing Your Audience- Growing Your Audience - Anthony Pompliano & David Perell
- What are you optimizing for in your life?
- Louis Nicholls’ notes for creating his new course
Edition # 4- Refactoring UI: Concept to Launch
- The Art of Product: 70: Refactoring UI: Concept to Launch
- How to outline your online course
- 10 Steps To Creating A Wildly Successful Online Course
Edition # 3 
The Trouble with Self-Paced Courses- The Trouble with Self-Paced Courses
- What's the best way to market online courses?
- Is Teaching & Selling on Udemy Worth It?
Edition # 2
How to compete and succeed in today's saturated info market- Selling Online Courses: How to compete and succeed in today's saturated info market
- Build Your Audience Before Your Course
- Build An Audience – What I Did (and You Can, Too)
- Not sure how long your course needs to be?
- 31 Tips from 31 Course Creators on How to Build and Launch a Successful Online Course
Edition # 1
Hey, I'm Merott 👋🏻
I'm an indie maker and freelance web developer from London.
I'm building my own business, because I'm terrible at following other people, and because I want my work to matter. I hope it will, to you and to your students.
Making progress, slowly and steadily, I'm also documenting and tweeting my journey every Monday @merott .
Thanks for visiting!